d'Alessandro chega ao Brasil!!

d’Alessandro’s Winery continues its program of promotion of Agrigento’s Territory, UNESCO Heritage, rich of thousand years cultures and traditions.

The wine of the ‘Valley of the Temples’ arrives in Brasil. After the organization of an Incoming during the month of October 2011, in which the winery invited Brasilian Journalists, Importers, Sommelier to visit and ‘live true Sicilian life’, in the end of November, in cooperation with the new importer, promotional and commercial activities have started.

“Brasil is a huge growing  market, with incredible potentialities” sais Giacomo d’Alessandro, ” we have studied and realized a long term program, that doesn’t look just at numbers but something more deep. Brasilians have a very big will of learning Italian wine culture, and we will work on this will to develpo our brand. Sales will be a direct consequence”

First step, the winery has organized tastings, gala dinners and  meetings in the best locations and wine shops of Rio and Sao Paulo, gaining very big success.

Together with its Marketing Manager Daniele Lizza, the winery have selected to follow this project Adua Villa, famous Italian sommelier and wine ambassador at the last G8 in Aquila.

Agrigento UNESCO Heritage

Adua Villa

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